Fresh-Faced: Launching Mowbie Men's Shave
at Walmart

I led art direction and prop styling across two creative shoots to launch Mowbie, our bold new men’s grooming line, into Walmart. We blended clean lifestyle, product-in-use, and stylized editorial imagery to reflect Mowbie’s confident, no-BS brand tone, built for shelves, screens, and shave routines.

See featured on mowbie.com

CREDITS
Creative Direction, Art Direction, Lead Prop Stylist – Julie Ciannavei
Prop Stylists – Zoi Traiforos & Sara Vo
Photographer – Elyse Pono
Hair & Makeup – Rose Fortuna
Talent – Vincent Henry

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